Being Liked Pays Off: learn to conquer social media

Social media are internet web pages and platforms that allow users to turn communication into an interactive experience involving many people. They are dominating not only our everyday life but also many branches of business. They can be used to connect with people, advertise a product, communicate with fans, exchange knowledge, and even find employees.

These platforms are full of people who spend a lot of time scrolling through their feeds, following brands or creators, and sharing information, pieces of media, and any other things they find interesting. And things that go viral on social media can be seen by millions of people within just hours! No wonder they became a valued space for marketing brands, people, and ideas.

Nowadays a brand or a company that has no social media presence is effectively irrelevant. Profiles of brands and corporations usually attract a lot of followers, and are also one of the first places a potential client will look at for information. They are also a very effective marketing tool, which allows an offer or an information to reach thousands of people within minutes. A page on Facebook, LinkedIn, or Instagram can not only help with marketing or looking for people to employ, but also to gather feedback, cooperate with famous and influential people, or simply reach new people to expand your client database. Moreover, there is a big group of people who became quite famous due to their social media activity, whether they were a minor celebrity who made it big or a regular person who won the public over with what they had to say or show. All of them had something that captured the audience, as well as determination to express it online.

You can become one of these people. If someone else could do it, why not you? After all, setting up an account or a personal page on a social media platform is easy. But maintaining it is a whole other thing, and it’s more complicated than it seems. This live-streamed webinar will help you to understand why and how some people become famous overnight, while others gradually lose relevance in the media. You will learn how to harness the power of social media to promote yourself, your company, and your ideas, while also avoiding the mistakes and pitfalls that you may encounter on your journey to success.